Or are you waiting until everything is perfect to start sharing your message?
We humans are a contradictory lot. We don’t like to wait in line, but we’re more than content to wait for days, sometimes years to start living the life we truly want. For example, most people will wait to start a diet or exercise program on a Monday, or the first of the month, or New Year’s Day. Even when we’re talking about something as important as health, it’s very uncommon for someone to state they are going to make changes right this minute.
That attitude also applies to starting, building, and growing your business. For some reason, we believe that everything must be perfect before we can put our stories, our products, and services out there.
I know this because I’ve done it too. I have so many half-finished projects here that are just waiting for the “perfect moment” for me to pick them back up again. And do you know what I found?